Protecting Your Business From Credit Card Fraud

by: Keith Baxter
Credit cards are used as forms of payments now more than ever. There are also more online businesses and most of these businesses accept credit card payments. Therefore, protecting your online business from credit card fraud is vital. For businesses that are offline, the challenges of accepting credit cards as payment can be the same. Fraud is such an ugly word and we want to avoid it at all costs. Thankfully, there are steps you can take, whether your business is online or offline, that will help to eliminate your risk of being a victim.

Steps For Online Business Owners

Although most consumers think being a victim of credit card fraud, particularly when purchasing a product online, it is actually much more likely that the merchant will be the victim rather than the consumer. Here are some tips to help you avoid this.

First, always verify that the address the consumer has given you is correct. Your merchant account probably offers an Address Verification System that will verify that the address you have been given matches the billing address of the cardholder.

If you're shipping a product to a consumer, make sure the shipping address matches the billing address. If it does not, you probably should investigate the transaction.

Be leery of unusual orders. Since a thief would have no idea of the consumers purchasing history with you, if something gets ordered that is completely out of the ordinary check it out. Phone the customer if you can. Even if it's legitimate, they should be grateful that you called.

Take as much information from the purchaseer as you can when they are filling out the order form. In addition to their name, address, and telephone number, ask for the name of the bank that the card is issued from as well as the 3 or 4 security digits that all cards have now.

State on your web site that you have anti fraud devices in place and operating at all times. This will give the thief pause before entering your web page.

Steps For Offline Business Owners

Since you are actually going to see the person that is trying to use the credit card, your chances of being a victim of fraud are diminished, but problems can still happen. Here are some tips to help protect you and your business from credit card fraud.

Never take a credit card without getting identification. Check the name and signature to see if they match. This will not offend most customers who are on the up and up. Most will even be grateful.

Check the credit card for forgery by knowing what characteristics are found on legitimate cards. Many cards now contain a hologram that changes color in the light. Check the signature panel to make sure the signature cannot be erased. If it can, it's fake. Look for the magnetic strip and make sure it is intact.

You should also use the Address Verification Service. This will help you as well.

About the author:
Keith Baxter made it his mission after college to educate as many people as possible to the advantages and disadvantages of credit through a widespread re-education initiative. You can find out more about Keith and what he's up to at http://www.credit-card-debt-consolidation.net

How To Avoid Being A Victim Of Ebay purchaseer’s Fraud.

by: Kirsten Hawkins
From everything you’ve heard about the risk of fraud on eBay, you might think it’s only purchaseers getting scammed – but you couldn’t be more wrong. Here are a few common scams that sellers fall for every day.

The Rubber Cheque.

This one obviously isn’t limited to eBay – it’s been going on for years in all kinds of business. It works like this: a purchaseer sends you a cheque that they don’t have the funds to cover and you pay it in your bank. You then send the goods right away, only to find out a few days later that the cheque bounced.

The solution to this is simple: don’t send anything to a purchaseer until their payment has cleared, no matter how quickly they might say they need it. Advise them to pay electronically if they don’t want to wait so long for their items. Then again, if your items are quite small, you could just take the loss from an occasional bounced cheque. Think of it as a small price to pay for faster and better customer service.

‘I Never Bought Anything!’

This is one of the riskiest scams to fall victim to. In this case, the credit card’s real owner still has control over it – no-one has stolen their details. They have realised, however, that they can phone up the bank who issued their card to say that it’s being used fraudulently and they never bought any such thing, and the bank will often reverse the transaction without even investigating. The only way to beat this scam is to make all your sales through eBay, as they keep a record of transactions.

The Unconfirmed Address.

It is quite easy to steal PayPal accounts from inexperienced users: all you need, after all, is their email address and password. PayPal tries to protect against credit cards registered on stolen accounts being used to purchase things by listing a ‘confirmed address’ for each purchaseer – an address that matches what is registered with their credit card issuer.

What many scammers will do is ask you to ship to a different address – unless you’re very sure of them, this is a bad idea, as they could be trying to commit credit card fraud. Be especially suspicious of anyone who wants to pay a higher price and get overnight shipping, especially if not even to the same country as the confirmed address. The fraudster is trying to make sure the item reaches them before they are discovered.

It’s up to you to take responsibility for fraud on PayPal, as eBay’s favourite way to refund fraudulent payments to their rightful owner is to just reverse it from you! This is considered an occupational risk of PayPal usage, and sellers who get burned severely sometimes go as far as moving to a rival electronic payment service. See http://www.nopaypal.com for more.

In the next email, we’ll take a closer look at PayPal, and ask: should it be the only kind of payment you accept?

About the author:
Kirsten Hawkins is an Ebay and internet auction enthusiast from Nashville, TN. Visit http://www.auctionseller411.com/for more great tips on how to make the most from Ebay and other online auctions.